La Bicicletta da Corsa
MILAN, ITALY 2024
EDITORIAL DESIGN
The proposed Racing Bicycle manual project excels in merging authoritative content with contemporary aesthetics, transforming it into a collectible item. The visual approach features refined grayscale photography for a unified, elegant look, while black outline technical drawings, created by illustrator Dave Walker, effectively convey both detailed and abstract concepts. This design strategy ensures clarity and coherence, providing a technical reference manual that is both authoritative and visually engaging.
The proposed Racing Bicycle manual project excels in merging authoritative content with contemporary aesthetics, transforming it into a collectible item. The visual approach features refined grayscale photography for a unified, elegant look, while black outline technical drawings, created by illustrator Dave Walker, effectively convey both detailed and abstract concepts. This design strategy ensures clarity and coherence, providing a technical reference manual that is both authoritative and visually engaging.
SCOPE OF WORK
ART DIRECTION
GRAPHIC DESIGN
ART DIRECTION
GRAPHIC DESIGN
